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7 Essential Predictions For Mobile Apps In The Enterprise

Guest author Chris O’Connor is chief executive of mobile solutions provider Taptera.

The booming mobile applications market is a hot topic right now at many a water cooler in Silicon Valley and beyond. I've toiled in the mobile market since 2007 and in those  years I've witnessed more than my fair share of changes - some entirely predictable - others not so much. Relying on the wisdom that comes with a decade-plus in the business, I'd like to offer a few educated guesses as to what's next in enterprise mobile apps.

A Mobile Crystal Ball

Here are seven predictions for the mobile apps market in the coming year:

1. Mobile Tools For Salespeople. Mobile devices are the business tool of choice for most salespeople. As a result, there will be even more new apps that cater to these often-mobile employees. Look for apps that allow salespeople to more effectively pitch prospective clients, make presentations to existing ones and update opportunities, all while they’re away from the office. 

Read more at ReadWriteEnterprise



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