October 14, 2001

Adapt, shape, or die

Author: JT Smith

From C|Net: "Does a company's competitive position benefit more from trying to influence, or even determine, the outcome of crucial and currently uncertain elements of an industry's structure and conduct? Or is the wiser course to scope out defensible positions within an industry's existing structure and then move with speed and agility to recognize and capture new opportunities when the market changes?"

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