How to Make a Successful Gadget, the Fitbit Way


How do you make a successful gadget? In our online, mobile, cloud-connected world it’s not enough to build a better mousetrap. At the first Wearable Technology Show Fitbit has laid out its principles, providing a handy guide to success for the modern gadget.

Gareth Jones, Fitbit’s vice-president for Europe, Africa and the Middle East, laid down the commandments of the modern gadget at the Wearable Technology Show in London on Tuesday, highlighting the importance of ecosystems, openness, and fitting seamlessly into a person’s life. Read on for Fitbit’s rules of success…

It’s got to be more than hardware

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