Men like buttons, women move the whole thing

ZDNET: “Men like the tab key and tend to use the scrolling wheel on a mouse. Women move
the mouse around more, even if a scroll wheel is available.

Such discoveries about gender differences in computer use are an offshoot of a new marketing
technology being pushed by Predictive Networks Inc., a Cambridge, Mass., company that
specializes in tracking and analyzing online behavior to customize ads to individual users.”