Microsoft tries to warm up image

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For millions of consumers at home and at work, using a computer means using Microsoft.

Its Windows operating system powers more than 90 percent of the world’s personal computers. Its programs for Internet surfing, word processing and
spreadsheet calculations barely have competition. It is aggressively pushing into online gaming, entertainment and corporate systems.

So why is Chief Executive Steven Ballmer demanding that his troops rethink everything?

Link: bayarea.com