Author: JT Smith
Globe and Mail: “The problem is that this kind of multi-device, Internet-based approach takes Microsoft away from its traditional
stomping ground: the PC, where all the company had to do was produce something like Windows 95 and then sit
back and watch the money roll in with every new desktop sold. Now it is competing to try and control at least part of
the handheld market, the set-top box market, the game console market, the corporate server market and the
Web-enabled e-commerce market, just for a start. Even for a behemoth like Microsoft and a salesman like
Ballmer, that’s a pretty full plate.”
stomping ground: the PC, where all the company had to do was produce something like Windows 95 and then sit
back and watch the money roll in with every new desktop sold. Now it is competing to try and control at least part of
the handheld market, the set-top box market, the game console market, the corporate server market and the
Web-enabled e-commerce market, just for a start. Even for a behemoth like Microsoft and a salesman like
Ballmer, that’s a pretty full plate.”
