‘Natural’ in the United States is a vague term completely devoid of meaning. You don’t have to buy different seed, stop using pesticides, or frankly, do anything different.
‘Organic’ is different. It actually stands for something. Use of the term is regulated by the FDA. But it wasn’t always that way. It started first with farmers who decided that there was something that mattered more than the rat race of ever more pesticides. How did they enforce the use of the term? They began to craft guidelines that became rules, then certification organizations sprung up, and finally the FDA stepped in.
Read more at Datamation.