OS X: Antisocial in a Social World

By all outward appearances, it’s easy to think that Apple is on the cutting edge of technology, and in many ways they are. All you need to do is look at their product line to see that they know how to create hardware and software that people want. While that may be so, in a sense, they’ve determined for themselves what is cool and what isn’t, and they don’t really pay much attention to what others are doing. This outsider activity may be a small blip on their radar, but as a company, Apple usually prefers to do things their own way.