December 29, 2004

Personal branding for IT professionals, Part 2

Author: Rob Reilly

How do you use a Web page, email, an HTML editor, and the suite tools to promote Brand You?

Here's a list for starters:

  • Write some industry related articles
  • Present an industry talk
  • Make some easily accessed, useful, regularly updated information available to your clients and customers
  • Organize and coordinate your networking and contacts

In this installment of Personal Branding for IT Professionals, we'll discuss techniques you can use to apply these tools to your shameless self-marketing campaign. Take a look at Part I, to review.

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