January 2, 2014

Schools Continue to Drive Chromebook Sales

As reported here during the last days of 2013, holiday sales numbers for Chromebooks--portable computers based on Google's cloud-centric Chrome OS platform--were very strong. Despite recent columns such as "Why there's no good reason to buy a Chromebook," the low cost computers are doing well within their niche. As reported by Bloomberg a few months ago, based on market research from NPD, Chromebooks had grabbed 20 percent to 25 percent of the U.S. market for laptops that cost less than $300 earlier this year, making them a fast growing subset of the PC industry.

Now, there are also some strong signs that Chromebook sales are being driven heavily by purchases within school systems, a trend we called out last year.

 

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Read more at Ostatic