April 30, 2004

Uh Oh -- Insiders Are Selling at Apple

But many analysts wonder if Apple's shares may have gotten about as much of a lift as they're likely to get from the music biz. Competitors from CNET
(CNET) to Sony (SNE) continue to announce new music services, and Bear Stearns analyst Andy Neff notes that supply of iPods has finally caught up with
demand.

Given runaway sales of its iPod digital music player, it seems Apple (AAPL) could hardly be doing any better these days. But is that what some of
Apple's own executives have decided as well?

From Apr. 1 through Apr. 27, several top execs sold nearly 3 million shares worth at least $47.8 million, according to government filings. After
exercising options, operations and sales chief Tim Cook took home $14.8 million. Chief Financial Officer Fred Anderson tallied $10.9 million, followed
by hardware maven Jon Rubinstein at $8.1 million. Other sellers include applications boss Sina Tamaddon, Marketing VP Phil Schiller, and Corporate
Counsel Nancy Heinen.

Link: ecommercetimes.com

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