December 18, 2000

Is wireless going overboard?

Author: JT Smith

From ZDNet UK: "Will consumers buy the concept of getting phone calls to
remind them of pizza coupons whenever they're near a
store? Big Brother is proving to be a tough sell. While location-based
advertising services for wireless devices have a great deal of
potential, the pesky little fact that customers value their
privacy could slow adoption of the technology."


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