HTC Reportedly Working on Custom OS for Chinese Market

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HTC is working on a mobile operating system for the Chinese market that offers deep hooks into regional services like Weibo, reports the Wall Street Journal. While it’s unclear whether the OS will be built from scratch or, more likely, on top of the open source Android OS, the company reportedly plans to launch the new software before the end of the year.

The rumor reflects the growing importance for China at HTC and within the mobile industry more broadly. According to the WSJ, the company’s Chinese market share grew from 2.6 percent in Q1 of this year to 6 percent in Q2, a massive increase. Likewise, the world’s top PC maker, Lenovo, is now selling more mobile devices than computers, largely on the back of its massive smartphone…

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