September 16, 2014

Roku Has Sold Over 10 Million of Its Streaming Players

Roku just hit a milestone: over 10 million of its streaming players have been sold to this point, stretching from the company's original set-top box — which debuted in 2008 — through today. It's a big number, and it establishes Roku as one of the leading players in the living room, at least when it comes to streaming boxes. Game consoles obviously sell many more units than that, but Roku has carved out a nice audience by pricing its products aggressively and constantly expanding the ecosystem of apps that run on those boxes. And the products themselves keep getting better.

All told, Roku says it's now amassed a list of 1,800 channels; the company says that's 1,000 more than any other streaming player offers. And people really love...

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